A winning strategy is necessary for the development of the viticulture-and-winery sector

The Chamber President met on 18 February 2010 Ivan Todoroff – manager and owner of TODOROFF winery . Discussed was the state and the development of the sector during the crisis time as well as measures to improve and regulate the viticulture-and-winery policy , restructure and renovate the vine-growing plantations, expand the massifs with traditional Bulgarian wine-sort grapevines, enhance the competitiveness of the Bulgarian producers of grapes and wine . Another conversation topic was participation in international events, fairs and specialized exhibitions to promote the quality wines outside the country and impose the Bulgarian names of origin and commercial brands as familiar and sought by foreign consumers, organization of Bulgarian Wine Days with geographical allocation by regions and tasting .